Rutile titanium dioxide R-996, white powder, insoluble in water, non-physiological toxicity, stable chemical properties, surface coated with silicon, aluminum, zirconium and organic treatment has excellent pigment performance, whiteness, brightness, good gloss; Strong hiding power, achromatic power and fluidity Rutile titanium dioxide, white powder, insoluble in water, non-physiological toxicity, stable chemical properties, excellent pigment performance after the surface is coated with silicon, aluminum, zirconium and organically treated, whiteness , Brightness, good gloss, hiding power, achromatic power and fluidity are strong, with excellent weather resistance and anti-powder properties.

Moreover, sustainability is becoming increasingly important in manufacturing practices. Companies that prioritize environmentally-friendly processes and ethically sourced materials can enhance their brand image and meet the rising consumer demand for sustainable products. While cheap titanium dioxide manufacturers may offer lower prices, businesses should also evaluate their commitment to sustainable practices and social responsibility.

Example of partial substitution of titanium dioxide with lithopone supplier 30% in a white masterbatch 

TiO₂ possesses different qualities depending on whether it is produced as a pigment or a nanomaterial. Both forms are tasteless, odourless and insoluble.

Among the raw materials for coating production, titanium dioxide is more ideal, followed by lithopone. The covering power of lithopone is only that of titanium dioxide, and the price of lithopone is much lower than that of titanium dioxide, so lithopone still occupies a large market share.

We've used titanium dioxide safely for decades. However, recently its safety was called into question. 
 
At CRIS, we've explored the safety of titanium dioxide for nearly half a decade, including conducting double-blind research to test the safety of food-grade titanium dioxide (E171). Our study shows that when exposed to food-grade titanium dioxide in normal conditions, research animals did not experience adverse health outcomes.
 
It's important to emphasize that in a National Institutes of Health study, experimental animals were exposed to titanium dioxide in amounts as high as 5% of their diet for a lifetime and showed no evidence of adverse effects. 
 
A handful of studies greatly influenced the decisions made by the European Food Safety Authority (EFSA). Unfortunately, these studies did not consider that titanium dioxide exposure comes from food, not drinking water. Additionally, CRIS researchers could not reproduce the adverse outcomes identified by the studies through typical food ingestion. Regardless, the EFSA banned E171 as a food ingredient and for use in other capacities in the summer of 2022.
 
In 2022, the United States, United Kingdom, and Canada maintained that the scientific evidence supports that titanium dioxide (E171) is safe for humans to use and consume.

Lithopone B301, Lithopone B311 powder, C.I. Pigment White 5, is a mixture of inorganic compounds, widely utilized as a white pigment. It is composed of a mixture of barium sulfate and zinc sulfide. These insoluble compounds blend well with organic compounds and confer opacity. Lithopone B301, Lithopone B311 powder is famous for the cheap production costs, greater coverage. Related white pigments include titanium dioxide, zinc oxide (zinc white), and zinc sulfide

The US and Canada, however, approve the use of titanium dioxide as a food additive. Canada's recent review of titanium dioxide reconfirmed its safety and pointed out that many of the toxicity studies the EU reviewed were not relevant to the safety of titanium dioxide as a food ingredient, and that the ban is based on an abundance of caution and uncertainty.